Ecommerce for beginners starts here...

  • Mar 01, 2017
  • IN Video
  • BY: Emerce Commerce

“By understanding the data [delivered to you through your website], you can tailor make propositions – from a marketing point of view, and from a sales point of view – that are relevant.” She adds: “If you get it right, your incremental commercial performance can be multiplied by 6 times or more, because you’re listening to the customer. Customers tell you what they want by how they interact with your website, how they search when they’re...

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